Infoparks Kerala to hold digital campaigns to woo back companies to campuses

Less than 10 companies have surrendered space while around 75 new companies, both big and small, have started operations in Infopark Kochi since March last year.

Infoparks Kerala is planning elaborate digital campaigns to bring back companies and restore campus life in Infoparks to the pre-Covid times.

The digital video campaigns will be held with the participation of companies, which on their part are making arrangements to bring back employees in a phased manner in the next three months. Entertainment programmes like band performances, which used to be a common feature at IT parks, would also be organised as when the government permits such events as an additional lure to woo back employees to campuses.

“We are expecting to get a clear picture of the return of employees to the parks by January as companies make arrangements for the phased return in view of school reopening and the near universal vaccination of the IT community. Unlike the speculations during the first wave of the pandemic that Work From Home (WFH) would become the new norm, companies are increasingly swaying towards the many advantages of working from the IT parks,” said Arun Rajeevan, Manager (Marketing), Infoparks Kerala.