Improved footfall boosts TDB kitty
The Hindu
Revenue of ₹80 crore expected from Mandalam season
The Travancore Devaswom Board (TDB) is hoping to tide over the pandemic-induced economic crisis, on the back of the improved earnings expected for the Mandalam-Makaravilakku season at Sabarimala.
As per official estimates, the return of packed crowds, especially in the final leg of the Mandalam season, has sent the income soaring to ₹78.92 crore till December 24 . The board expects the overall income to go over ₹80 crore, ten times the figure clocked during the same period last year, considering the revenue generated in the final two days of the 41-day season.
Of the total income received so far, the sale of Appam and Aravana accounted for ₹34.52 crore while the revenue from collection boxes stood around ₹29 crore.