Reliance Jio eyeing half billion smartphone users in India with its budget phone, report says
The Hindu
Counterpoint expects JioPhone Next to be the cheapest Android smartphone available in India.
Reliance’s budget phone is targeted at 520 million smartphone users in India, according to Counterpoint research. This estimate includes elderly, children and the poor. Additionally, 60-65 million existing 4G Jio phone users may upgrade their phone to Reliance’s budget smartphone, the firm noted. (Subscribe to our Today's Cache newsletter for a quick snapshot of top 5 tech stories. Click to subscribe for free.) "Reliance Jio will look to first attract millions of feature phone users to its 4G network via the JioPhone Next and then some portion of the next half a billion population who are yet to buy their first mobile phone," Counterpoint said in a statement.
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