Co-optex fixes ₹ 3 crore target for Deepavali sales in Erode
The Hindu
TN Handloom Corp sets ₹3cr Deepavali sales target for Erode showrooms. Collector inaugurates special sale, highlighting Co-optex's 89-yr history of marketing weavers' products. Variety of silk saris from Kancheepuram, Salem, Coimbatore, Arani & Thanjavur on sale. Target of ₹2.50cr for Erode & ₹50L for Gobichettipalayam. Dhotis, towels, bed-spreads, pillow covers, cotton saris, shirts & special saris also available.
The Tamil Nadu Handloom Development Corporation has fixed a sales target of ₹ 3 crore for Deepavali at its two showrooms in the district.
Collector Raja Gopal Sunkara inaugurated the Deepavali special sale at the Co-optex Vasantham showroom on Gandhiji Road here on Friday. He said that Co-optex has been marketing saris and other products made by weavers across the State for the last 89 years to ensure their livelihood. He said a variety of silk saris made in Kancheepuram, Salem, Coimbatore, Arani and Thanjavur have received good response from the customers. “Exclusive designs sought by customers were made by Co-optex and marketed,” he said.
The Collector said that sales targets of ₹ 2.50 crore for Erode showroom and ₹ 50 lakh for its showroom in Gobichettipalayam were fixed for the ensuing season. Apart from saris, handloom dhotis, saris, towels, bed-spreads from various parts of the State, pillow covers, cotton saris, ready-made shirts and special saris for the festival were kept for sale.