#Villacation — have you tried this new holiday trend yet?
The Hindu
In dire need of a change of pace, holidaymakers are opting for the villa life to work and play
The villas are alive with the sound of laughter... and the clack of keyboards. Once weekend getaways and Saturday night party destinations, these sprawling homes are now occupied through the week as families and WFH professionals discover the perks of taking ‘villacations’. “We have doubled with respect to occupancy level and demand,” says Amit Damani, co-founder of Vista Rooms, a boutique brand for villa rentals in India. “What we clicked in Fiscal Year 20 (in terms of business), we were able to accomplish in six months (October to March) of FY 21, after zero revenues in the first two quarters. That is the kind of demand we have seen,” he says, adding that people are now ready to pay 20% more.
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