Turkiye targets more Chinese tourists by 2025, promoting new horizons
The Peninsula
Istanbul:T rkiye is drawing increasing numbers of Chinese tourists to iconic sites like Cappadocia, Pamukkale, and Ephesus, while also promoting lesse...
Istanbul: Türkiye is drawing increasing numbers of Chinese tourists to iconic sites like Cappadocia, Pamukkale, and Ephesus, while also promoting lesser-known treasures such as the Black Sea coast.
Efforts led by the Turkish Tourism Promotion and Development Agency and regional travel agencies are underway to promote new tourist destinations, according to Irfan Karsli, head of Ligarba Tourism Agency.
At the forefront of these efforts is the Eastern Black Sea region, which stands out for its rich cuisine, Roman ruins, and natural beauty.
"Plans include organizing familiarization trips and tours for Chinese travel agents, with a particular focus on Trabzon in the Black Sea region," Karsli said.
Fatma Sahin, the mayor of Türkiye's southeastern Gaziantep province's central municipality, also promoted her city's UNESCO-recognized gastronomy at an event earlier this month.
