The electric Cadillac Escalade's 'smart' name revealed
Fox News
General Motors has filed trademarks for the Escalade IQ and Escalade IQS model names, suggesting that's what its upcoming electric version of the Escalade will be called.
The current Escalade is offered in a standard model and long-wheelbase Escalade ESV, which explains the addition of the IQL filing.
CarBuzz reported that GM has also filed for protection in the UK and Austria.
As it shifts to an all-electric lineup, Cadillac is rebranding its lineup with names that end with "iq" such as the Lyriq that goes on sale next year, but knows the Escalade brand is too strong to abandon entirely. The electric version will be built on the Ultium platform debuting with the 2023 GMC Hummer EV.
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