
Hold My Snacks: Pirate’s Booty Founder Attempts a Seaside Coup
The New York Times
A snack food magnate declared himself mayor of the Village of Sea Cliff, on Long Island. The voters said otherwise.
The little village of Sea Cliff, on Long Island’s north shore, re-elected its mayor on Tuesday.
For the normally placid small town, the election capped eight turbulent days and seemingly ended a quixotic write-in campaign by a brash snack-food mogul.
But elections these days don’t always end when they’re over. And so even before the final vote had been counted, that snack food mogul — who professionally uses the title Captain Bootyhead — declared that the election was “rigged” and that he was the mayor of Sea Cliff.
He received 62 votes.
“Our movement continues,” he announced. “This place needs a voice, and at the moment it’s me.”
It all started last Monday, when Robert Ehrlich, the founder of Pirate’s Booty Snacks, marched into the Village Hall in Sea Cliff (pop. 5,000) and announced that he was now the mayor. Everyone else, he said, was fired.