Goal is to create ecosystem for EVs: Greaves Cotton MD
The Hindu
‘Will serve needs for parts, maintenance, multi-brand items’
Engineering firm Greaves Cotton is engaged in transforming itself into a green-energy entity with a focus on electric mobility. It has made acquisitions in the electric vehicle (EV) space. The company has planned capital investment of ₹700 crore over 10 years in its upcoming plant in T.N., said MD and Group CEO, . Excerpts:
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We have a rich legacy of over 162 years and change is not new for us. The past four years have been strategic in terms of enabling that move towards a transformation into a green-energy company. Our goal is to get closer to the consumer; hence this shift towards a more B2C and B2B approach.
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