City Union Bank, CSK tie up for co-branded credit card
The Hindu
City Union Bank partners with Chennai Super Kings to launch co-branded credit card, offering exclusive perks for CSK fans.
City Union Bank (CUB) on Saturday announced a strategic partnership with Chennai Super Kings (CSK), to introduce a new co-branded credit card. This collaboration offers fans of the franchise a chance to enhance their financial journey while enjoying exclusive perks related to their love for cricket.
Those who use the City Union Bank – Chennai Super Kings Co-Branded Credit Card will get multiple benefits. Fans can enjoy the thrill of CSK’s iconic yellow color and lion logo on their credit card, showcasing their passion for the team. Cardholders will earn exciting rewards on every purchase, with bonus points for CSK-related merchandise, match tickets, and experiences. The program includes special access to events, fan meetups, and much more. And CSK fans will get exclusive discounts and offers on official team merchandise, enabling them to show off their team pride.
Vijay Anandh, Executive Director of City Union Bank, said: “We are excited to bring our fans a state of the art credit card that blends the energy of Chennai Super Kings with the financial services of City Union Bank. This card offers more than just financial benefits—it’s a gateway to being a part of the CSK family with access to exclusive rewards and unforgettable experiences,” he added.
Sriram.S CFO of CSK said: “With the launch of the co branded credit card, we can now offer an additional way for our fans to celebrate their passion for the team while enjoying special benefits.”
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