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Campbell’s soup cans get new design for first time in 50 years
NY Post
Someone might need to update Andy Warhol’s “Campbell’s Soup Cans.”
The iconic labels on the flagship product of Campbell Soup Co. are getting their first redesign in five decades. The famed red-and-white iconography will remain, but the Campbell’s logo is receiving a “modernized logo scripture.” As part of this change, Campbell’s is eliminating the shadow and slightly changing its font, which is based on founder Joseph A. Campbell’s signature.