YouTube, Amazon and Meta sign up to sponsor White House Easter Egg Roll

The White House has set up high-dollar partnerships with YouTube, Meta and Amazon, among others, for Monday’s Easter Egg Roll, underscoring the close relationships the leaders of those tech companies have sought to cultivate with the Trump administration.

The White House has set up high-dollar partnerships with YouTube, Meta and Amazon, among others, for Monday’s Easter Egg Roll, underscoring the close relationships the leaders of those tech companies have sought to cultivate with the Trump administration. The White House, through an outside production company called Harbinger, solicited corporate sponsors for the traditional springtime event ranging from $75,000 to $200,000, with the promise of logo and branding opportunities, according to a nine-page document sent to potential sponsors and first reported by CNN last month. Several major American tech companies and associations have signed up, according to an official White House press release on the event sent by the office of the first lady Friday. The Egg Roll has been privately funded without taxpayer dollars for many years. All money raised by Harbinger will go to the White House Historical Association. Friday’s release highlights an “array of entertaining activities thanks to the White House Historical Association and its partnerships.” That includes, according to the White House, a “Reading Nook, courtesy of Amazon”; the “Bunny Hop Stage, courtesy of YouTube”; an “AI-Powered Experience and Photo Opportunity, courtesy of Meta”; and a “Ringing of the Bell Photo Opportunity, courtesy of the New York Stock Exchange.”