What's a borg? The latest college drinking trend, explained

TikTok has given us a peek into the latest college drinking trend: the borg.

The name is short for "blackout rage gallon" and consists of students taking a gallon jug of water, emptying it a bit to fit in their desired amount of alcohol and adding in some sort of flavoring like water-enhancing drops or powdered drink mixes. The hashtag #borg has garnered more than 74.7 million views on TikTok.

What do you need to know about the craze? Experts we spoke with highlighted a number of concerns — but also a few ways to reduce the risk.