Watch: Bus Sporting Visuals of Kerala's Picturesque Backwaters And Houseboats Spotted In London

Recently, an Instagram user spotted a bus in London sporting vibrant advertisements promoting Kerala tourism.

Kerala is often called 'God's Own Country' as it is blessed with nature's bounty, lush green scenic landscapes, pristine beaches, and lip-smacking food. From mangroves, forests, hills, waterfalls, lakes, tea gardens, and wildlife sanctuaries, Kerala has it all and has rightfully earned its place as the pride of 'Incredible India'. Every year, several tourists from across the world visit the beautiful state known for its Ayurvedic practices and holistic healing.

To promote tourism, the Kerala government has come up with eye-catching advertising campaigns in foreign countries. Recently, an Instagram user spotted a bus in London sporting vibrant advertisements promoting Kerala tourism.

''Kerala advertised bus in London,'' the caption shared by Ryan Shiju read. In the video, a double-decker bus, sporting beautiful visuals of Kerala's picturesque backwaters and Alappuzha's houseboat, is seen running across the city. A hashtag on one side of the bus reads, “#TravelForGood.”