Upcoming Wedding Season Will Generate Rs 5.9 Lakh Crore Business: Traders' Body
NDTV
With an estimated 48 lakh weddings taking place nationwide in November and December 2024, merchants and retailers across the country are preparing for an unprecedented surge in demand for wedding-related goods and services.
India is gearing up for a massive economic boost as the upcoming wedding season is projected to generate Rs 5.9 lakh crore in business, according to a recent study by the Confederation of All India Traders (CAIT).
With an estimated 48 lakh weddings taking place nationwide in November and December 2024, merchants and retailers across the country are preparing for an unprecedented surge in demand for wedding-related goods and services.
This year's wedding season is set to outpace last year's figures, which saw 35 lakh weddings and generated Rs 4.25 lakh crore. The increase is attributed to a rise in the number of auspicious wedding dates, from 11 in 2023 to 18 this year.