Ukraine invasion puts Russia's elite sports status at risk

Russia spent upwards of $50 billion US to host the 2014 Winter Olympics in Sochi, then concocted the most elaborate doping scheme in history — all to cement its standing as a global sports superpower.

The country's invasion of Ukraine, coming on the heels of yet another drug scandal that consumed the Beijing Olympics earlier this month, could serve to undermine an athletic dynasty tarnished by cheating and deception, and often countered with only tepid pushback from international sports leaders.

If a further reckoning comes, it would damage Russia's ability to host events domestically and dominate them abroad. It would deliver a financial and a psychological blow. And it would compromise the image that President Vladimir Putin and leaders before him have tried to cultivate — one of a prosperous country fortified by strong athletes who beat their international opponents in the games people play.

Edwin Moses, the American gold-medal hurdler who had a key role in sorting through the Russian scandals, recalled trying to explain Moscow's point of view to anti-doping leaders.

"One thing I was always trying to get across to them was, `You don't understand how important sports are to them,"' Moses said. "And I'd tell them, `You don't understand how far they're willing to go to corrupt it."'

In addition to widespread condemnation from Western governments, Russia's move into Ukraine was largely disparaged by major sports organizations, including the International Olympic Committee.

A number of federations, including skiing, curling and Formula 1, pulled premier events out of Russia. European soccer's governing body UEFA led the way when it relocated this spring's Champions League final from St. Petersburg to Paris. The International Biathlon Union banned Russia from its events. The largest conglomerate of them all, the IOC, condemned the invasion.

One economics professor estimated the financial loss of the Champions League final could be in the tens of millions of dollars, a fraction of what Russia might forfeit from all the relocated events. But, he said, money is a small part of what motivates Putin.

"He's in it for the prestige and power," said Victor A. Matheson of College of the Holy Cross in Worcester, Mass.. "The real thing here is that this is a big blow to his ego. He loves being in charge of things."

WATCH l Soccer world responds to Russian invasion of Ukraine:

Russia's power in the world sports community is most sharply defined by its relationship with the IOC. Even though Putin's country officially was banned from the Beijing Games, it fielded a team of more than 200 athletes competing as members of the "Russian Olympic Committee." They combined to win 32 medals, the second-biggest haul at the Games.

Every bit as notable was that Putin attended the opening ceremony with IOC leader Thomas Bach at Beijing's Bird's Nest stadium. It was a show of defiance: Putin was there, while the U.S. and some of its allies refused to send diplomats to protest China's human rights record. It also underscored how Putin was in good enough standing with the IOC to be present despite the ban.

"In Putin's mind right now, Russia will be at the Olympics again" three years from now in Paris, said Paul Massaro, a senior policy adviser to Congress who works on issues involving sports and international corruption. "But I'm not sure he totally appreciates what a paradigm shift he's created. I don't want to be eating these words, but I actually think Russia could be banned this time."

The Russian government has portrayed the doping investigations as politically driven by the West.