Two months on, beer sales see big jump in July

₹7,977 cr. collected as excise duty against annual target of ₹24,580 cr. till July-end

After two months of slump in beer sales due to COVID-19 induced lockdown, July saw a huge increase by 7.94 lakh carton boxes over the corresponding period of last year. As against 12.62 lakh carton boxes sold in July 2020, 20.56 lakh carton boxes of beer were sold this July. According to statistics shared by the Excise Department, the sale of beer had slumped by 4.62 lakh carton boxes and 9.55 lakh carton boxes in May and June respectively in comparison to the corresponding period last year. While 7.67 lakh carton boxes had been sold in May, 11.99 lakh carton boxes were sold in June this year.