Twitter is now "X." Here's what that means.

The internet is abuzz as the app formerly known as Twitter announced a name change over the weekend. X.com now redirects to Twitter.com, although the social media platform still invites users to "tweet."

The rebrand is another step in the ongoing transformation of Twitter, an online watering hole for hyper-connected people that aspires to become an app that can do "everything," according to CEO Linda Yaccarino.

"X is the future state of unlimited interactivity — centered in audio, video, messaging, payments/banking — creating a global marketplace for ideas, goods, services and opportunities," she said on the platform. "Powered by AI, X will connect us all in ways we're just beginning to imagine."