TVS Srichakra forays into Indonesia
The Hindu
TVS Srichakra Ltd., a leading manufacturer and exporter of two, three-wheeler and off-highway tyres, has forayed into Indonesia to seek a strong presence in the country’s two-wheeler tyre market.The f
TVS Srichakra Ltd., a leading manufacturer and exporter of two, three-wheeler and off-highway tyres, has forayed into Indonesia to seek a strong presence in the country’s two-wheeler tyre market. The first product line to be unveiled under the Eurogrip brand is Eurogrip Bee City, the company said. These tyres are suited for popular scooter and motorbike models in Indonesia and come in five sizes, the tyremaker added. “Indonesia will be one of our important international markets going forward and we will invest in terms of infrastructure, sales processes as well as brand,” said P. Madhavan, EVP — sales & marketing.
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