Trump targets hardcore partisans, Harris goes after moderates: Inside the campaign’s final sprint

2024 Presidential race: Trump energizes base, Harris targets moderates, suburban women in battleground States like Pennsylvania.

In battleground Pennsylvania, Kamala Harris warned that democracy and reproductive rights were at stake as she campaigned alongside a former Republican congresswoman.

Going to the same State the day before, Donald Trump served French fries at a closed McDonald's.

As the 2024 Presidential contest concludes on November 5, Ms. Harris and Trump are embracing wildly different strategies to energize the coalitions they need to win. Both are making bets that will prove prescient or ill-advised.

Trump's team has largely abandoned traditional efforts to broaden his message to target moderate voters, focusing instead on energizing his base of fiery partisans and turning out low-propensity voters — especially young men of all races — with tough talk and events aimed at getting attention online.

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Harris is leaning into a more traditional all-of-the-above playbook targeting the narrow slice of undecided voters, especially moderates, college-educated suburbanites, and women of all races and education. More than Trump, she is going after Republican women who may have supported rival Nikki Haley in this year's GOP primary and are dissatisfied with the former President.

“It’s all pieces of a very complex puzzle,” Ms. Harris’s senior campaign adviser David Plouffe said this week. “This would all be a simpler exercise if you can focus just on one voter cohort. You can’t. And you got to make sure you know you’re doing well enough with all of them so that when you put all that together it adds up to 50%.”