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Trump is making himself inescapable
CNN
White House aides have indicated the president’s ubiquity is partly a strategy to impress Republican voters and disorient Democratic opponents.
Last year, President Joe Biden passed up a chance to be interviewed on the highly rated Super Bowl pregame show. This year, not only is President Donald Trump being interviewed, he is coming here for the big game in person. By becoming the first sitting president to attend a Super Bowl, Trump is turning the NFL’s biggest spectacle of the year into another episode of “The Trump Show.” The show has been on seemingly 24/7 since the inauguration last month. It takes many forms: news conferences, contentious announcements, AI-generated memes and all-caps Truth Social posts. All of it makes Trump the proverbial main character. “I’ve been so busy that it’s hard to believe,” he said at the National Prayer Breakfast on Thursday, prompting knowing laughter from the audience. Every new president generates a lot of news, but something feels different this time. To the delight of his fans and dismay of his detractors, Trump has made so many pronouncements and held so many press Q&A’s that he has been all but impossible to avoid. Think about it: A year ago you could go days without seeing or thinking about Biden. You’re lucky if you can go hours without thinking about Trump. And that’s just how he likes it.