Tom Brady’s NFT platform Autograph partners with Lionsgate, DraftKings

Buccaneers quarterback Tom Brady is beefing up his NFT platform Autograph with deals to launch movie content with Hollywood studio Lionsgate and sports-related tokens with sports betting site Draftkings.

The startup is also adding a slew of big-name athletes to its advisory board, including Tiger Woods, Wayne Gretsky, Derek Jeter, Naomi Osaka and Tony Hawk. NFT stands for non-fungible token, a unique digital asset that has risen in popularity as a collectible, like a digital stamp. NFTs can come in many forms, such as trading cards, works of art, musical performances or movie stills — and have been selling for millions of dollars in some cases.