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The Verdict on the Elizabeth Holmes Trial Makeover
The New York Times
As the fraud trial of the Theranos founder draws to a close, could her new courtroom image affect the decision?
Some day, the three-month-long Elizabeth Holmes fraud trial will become fodder not just for the pundits of the tech world, but for historians looking back on how we got to here. It will be a case study in the use of clothing to affect opinion (public and judicial) and, if not to make friends, at least to influence people. Or try to.
When the verdict comes down, the transformation of the wunderkind founder of Theranos from black-clad genius to besuited milquetoast will be an integral part of the story. Did it work, or was it a seemingly transparent effort to play the relatable card? Rarely has there been as stark an example of Before and After.
The reinvention started even before the trial officially began, when Ms. Holmes made her first court appearance in San Jose, Calif., for her arraignment in April.