
'The Super Mario Bros. Movie' propelled IMAX's April performance: CEO
BNN Bloomberg
IMAX Corporation’s top executive said the success of "The Super Mario Bros. Movie" spurred the production company’s performance last month.
“Our April [performance] is about double last April and it's led by 'Super Mario,' as well as a lot of international local language things,” Gelfond said.
“Momentum is really behind us, forcing IMAX forward, pushing us. And I have to say, thank god for those brothers.”
Last week "The Super Mario Bros. Movie" surpassed US$1 billion at box offices worldwide, according to a release from Comcast Corporation. \
More Related News