The entrenched pro basketball system fails Caitlin Clark and women athletes -- opinion
Fox News
Big3 basketball league co-founder Jeff Kwatinetz writes about the organization's pursuit of Caitlin Clark and what was offered to the former Iowa star.
Recently we witnessed phenomenon Caitlin Clark electrify not just fans of women’s basketball but seemingly captivate the attention and adoration of the entire American populace. While making attendance and ratings history, Catlin made lots of people lots of money and has just begun her journey. Social media posts from countless sports fans now decry the unfair state of women’s basketball that only pays Caitlin $76,535 as a rookie and locks her in at under $100,000 for each of her first four seasons in the WNBA. While I agree many women in the WNBA including Caitlin are pathetically under-compensated, I believe the blame is pointing in the wrong direction.
Players (labor) and consumers are not a priority to sports’ powerful incumbents when they exert their power. Worse, the biggest impediment to empowering female as well as male black and brown basketball players is the fact that white MEN run basketball. While the NBA C-Suite slickly bombards fans with "woke" catchphrases, do these suits in charge really want change? There are no Black or female owners of NBA teams, and NBA players might be well compensated but that doesn’t mean they still aren’t looked at and treated as the "hired help."