Tech verifications show big jump in bets as football begins

A company that most of the legal U.S. sports betting industry uses to verify that its customers are where they say they are reports a record number of transactions over the first weekend of the NFL season

ATLANTIC CITY, N.J. -- A company that most of the legal U.S. sports betting industry uses to verify that its customers are where they say they are reports a record number of transactions over the first weekend of the NFL season. That helps confirm an expected a big increase in the level of online betting as football season got under way in a nation with many more places to bet this year. GeoComply Solutions, the Vancouver, Canada-based tech company, said Monday it recorded 58.2 million geolocation transactions across 18 states and Washington, D.C. from Thursday night, when the NFL season began, through 7 p.m. EST on Sunday. That represents a 126% increase from the same period of the 2020 NFL season, when GeoComply processed 25.8 million transactions.