Streaming site Twitch is embroiled in controversy over creators’ content about its handling of Israel and Palestine

Creators on Twitch have waded into controversy over Israel’s war in Gaza in recent months, spooking advertisers and brands who have pulled away or otherwise admonished the Amazon-owned livestreaming platform.

Creators on Twitch have waded into controversy over Israel’s war in Gaza in recent months, spooking advertisers and brands who have pulled away or otherwise admonished the Amazon-owned livestreaming platform. JPMorgan Chase pulled out of Twitch advertising in the last couple of months, a source said, though it was part of a broader strategy of brand safety and worries about what content was showing up near their ads. Antisemitism allegations went into those considerations. Chevron, a sponsor of Twitch’s semi-annual convention, TwitchCon, expressed disappointment with Twitch in a statement to CNN after controversial comments were made during a TwitchCon panel of Middle Eastern streamers. At least two other companies, AT&T and Dunkin’ Donuts, also pulled out of advertising on the platform, according to Bloomberg. Twitch told CNN it does not comment on advertisers. The controversy at Twitch underscores how hard it is to deal with sensitive political topics that have become commonly discussed and shared on social media. “There is no place on Twitch for racism, hatred, or harassment of any kind, including antisemitism and Islamophobia,” Twitch CEO Dan Clancy wrote in a November blog post, adding that Twitch works “hard to ensure that our community is a safe place.”