
Spider-Man remains one of the world's most popular superheroes. Here's what makes him a fan favorite
CNN
This National Superhero Day, fans and psychologists weigh in on the enduring popularity of Spider-Man, who topped at least one survey of popular Google searches for superheroes from the past year.
If you go by at least one analysis of the past year's Google search data, that hero is Spider-Man. According to online entertainment retailer Zavvi, the web slinger is the world's most popular superhero with more than 5 million average searches per month.
But how has he earned that coveted spot in a heavily saturated market?
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