Snickers denies Biden’s SOTU accusation that it has reduced candy bar sizes in ‘shrinkflation’
NY Post
President Biden blasted Snickers as an example of “shrinkflation” during his State of the Union address last week — but the candy bar’s manufacturer denied that it has been quietly reducing the size of its candy bars.
“Snack companies think you won’t notice when they charge you just as much for the same size bag — but with fewer chips in it,” Biden said during the Thursday night address.
“You get charged the same amount and you got about 10% fewer Snickers in it,” Biden continued, claiming that his administration is “cracking down on corporations that engage in price gouging or deceptive pricing from food to health care to housing.”
But Mars, which manufacturer the iconic chocolate, caramel and peanut candy bar, debunked the president’s statement.
“We have not reduced the size of Snickers singles or share size in the US,” the company said in a statement to CNN, per a screenshot shared to X.
“Like many industries, we continue to face high inflation and spikes in material costs; however, we work to absorb these extra costs wherever possible to provide affordable treats and the best value,” the candy giant added.