‘Shrinkflation’ is a common grocery irritant. A new task force wants to probe it
Global News
The task force is one of five measures announced by Industry Minister Francois-Philippe Champagne Thursday in a bid to stabilize food prices.
Ottawa is creating a “Grocery Task Force” to oversee and probe industry practices like “shrinkflation” as Canadians grapple with the cost of food — but how might it work?
The task force was one of five measures announced by Industry Minister Francois-Philippe Champagne Thursday in a bid to stabilize food prices.
Champagne had promised action by Thanksgiving long weekend by the country’s big grocery chains as his government sees a slide in the polls with Conservatives gaining as they drill in on affordability issues.
But what is “shrinkflation” and what do we know about how the task force could work?
The Grocery Task Force will be a form of consumer advocacy team that will be created out of the Office of Consumer Affairs, which operates out of Innovation, Science and Economic Development Canada.
The team will focus on the retail sector, the government said in a news release Thursday.
Its priorities will be to monitor grocers’ commitments to Ottawa on a monthly basis, and actions taken by other key players in the food industry, including manufacturers.
It will also investigate and uncover practices that hurt consumers, such as “shrinkflation.”
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