Shah Rukh Khan Lights Up The Burj Khalifa Once Again
NDTV
SRK has featured on the building multiple times
Bollywood superstar Shah Rukh Khan on Wednesday lit up the screen on the world's tallest building, the Burj Khalifa, to narrate the inspiring story of a UAE-based conglomerate owned by an NRI businessman. The event marked the launch of an integrated brand campaign by Burjeel Holdings, one of the largest healthcare service providers in the UAE. LATEST : The musical fountain at #BurjKhalifa played the music from #ShahRukhKhan's Om Shanti Om first, and later the Burjeel Holdings' campaign featuring King Khan was displayed on Burj Khalifa!Truly the world's biggest superstarShah Rukh Khan pic.twitter.com/S73qpNRH4P
Shah Rukh Khan is the face of the group that owns 39 hospitals and medical centers under the Burjeel, Medeor, LLH, Lifecare, and Tajmeel brands in the UAE and Oman.
The campaign launch event highlighted Khan's strong connection to the UAE.
In the campaign video screened on Wednesday, the actor narrates the inspiring story of the healthcare group.