Seahawks make marketing push north of the border

Recently retired KJ Wright is leading a Seattle Seahawks contingent in a weekend full of appearances and events throughout Metro Vancouver.

Recently retired KJ Wright is leading a Seattle Seahawks contingent in a weekend full of appearances and events throughout Metro Vancouver.

“Do things like this, engage with fans, get out there in the community, show love,” said the former Pro Bowl linebacker. “Seahawks are forever in my heart.”

On Friday night, the Seahawks reps attended a Coquitlam high school football game. Wright – along with Seahawks mascot Blitz, members of the dance team and team band Blue Thunder – engaged with fans, signing autographs and taking pictures.

Wright is also teaching a youth flag football camp Saturday, with the team hosting a viewing party for the Seahawks/49ers game Sunday afternoon at Jack Pool Plaza. The team calls the weekend trip the 12 North Tour.

The Seahawks currently have more than 3,000 season ticket holders from Canada.

“Coming up to B.C. is huge for us,” said Jeff Richards, Seahawks vice president of marketing and community engagement.

“To spend a weekend, to get to interact with fans here who have been coming to Seahawks games for years and years, it’s huge for us.”