Rubber Board opens virtual trade fair
The Hindu
Aimed at showcasing Indian products, especially from the micro, small and medium enterprises, in the international market, the Rubber Board has launched a virtual trade fair for rubber and rubber prod
Aimed at showcasing Indian products, especially from the micro, small and medium enterprises, in the international market, the Rubber Board has launched a virtual trade fair for rubber and rubber products.
Inaugurating the fair on Thursday, Rubber Board Executive Director K.N. Raghavan said the virtual trade fair would become a harbinger of change for the marketing of rubber and rubber products.
According to him, rubber products exports fetch ₹25,000 crore in foreign exchange and proper positioning of a product is an absolute requirement for marketing it.
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