RBI relaxation on credit card ban: MD says HDFC Bank will be aggressive to win lost mkt share
The Hindu
HDFC Bank’s managing director and chief executive Sashidhar Jagdishan on Wednesday said the lender will be aggressive and ‘come back with a bang’ as it seeks to win back lost market share in the credi
HDFC Bank’s managing director and chief executive Sashidhar Jagdishan on Wednesday said the lender will be aggressive and ‘come back with a bang’ as it seeks to win back lost market share in the credit card segment. “With the lifting of the restriction on cards acquisition, all the preparations and strategising that we have put in place to come back with a bang will now be rolled out,” Mr. Jagdishan said in an email to more than 1.2 lakh employees of the largest private sector lender. Conceding that the bank had lost customer market share in the more than nine months of the ban, Mr. Jagdishan said HDFC Bank would go aggressively to the market with existing products and unveil new ones in the form of co-brands and partnerships.
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