Pork flavored coffee is Starbucks’ newest China pitch
CNN
Who doesn’t like a little braised pork with their coffee?
Who doesn’t like a little braised pork with their coffee? Starbucks (SBUX) is betting on that unusual combination with a new drink released in China to mark the Lunar New Year. Dubbed the “Abundant Year Savory Latte,” the brand describes it as having an “interesting” flavor. The drink combines Dongpo Braised Pork Flavor Sauce with espresso and steamed milk, with extra pork sauce and pork breast meat for garnish, according to the Starbucks delivery app. The drink is priced at 68 yuan ($9.45), according to the app. Photos of the drink, posted on Chinese social media platform Weibo by the Shanghai Starbucks Reserve Roastery, show a drizzle of dark red sauce atop the latte foam — with a square slice of pork on a skewer resting on the mug rim. “Eating meat means prosperity in the coming year,” the roastery wrote on Weibo on February 5, days before the Lunar New Year began.