
Panera’s Charged Lemonade has been the subject of multiple lawsuits. Why is it still on the menu?
CNN
Restaurant chain Panera Bread has faced three separate lawsuits in recent months claiming the high levels of caffeine in its Charged Lemonade led to the death of two customers and irreversible health complications in another.
Restaurant chain Panera Bread has faced three separate lawsuits in recent months claiming the high levels of caffeine in its Charged Lemonade led to the death of two customers and irreversible health complications in another. So why does the chain continue to offer the drink on its menu? “Very often in lawsuits, there is a knee-jerk reaction among lawyers to do as little as possible publicly out of some vague fear that you are exposing yourself to additional liability,” crisis PR expert James Haggerty told CNN, noting that this approach can have a detrimental effect on the market value of a company, at times to the tune of hundreds of millions of dollars. Completely removing the drink from the menu could come across as an implied admission that something was indeed wrong with it in the first place. But, according to Haggerty: “It’s a cost-benefit analysis … the loss of reputational value will often outweigh anything that occurs in the courtroom. “History has shown over and over again that the drip-drip-drip of negative publicity will cost a company far more than any lawsuit,” he added. Both wrongful death suits allege the Charged Lemonade does not clearly advertise its high levels of caffeine, and does not provide a warning to customers.

Global stock markets have largely shrugged off President Donald Trump’s renewed tariff campaign. In commodities markets, however, tariff threats have sent the price of copper soaring to all-time highs — signaling the potential for higher tariff-induced prices for a metal with critical uses across the US economy.

This past April, when President Donald Trump started flirting with the notion of firing Fed Chair Jerome Powell, stocks and the dollar tumbled because investors worried that even talking about such a move crossed a red line. You can’t even joke about that, the Wall Street intellectuals told us — the central bank’s independence is simply too important.