Okanagan winemaker puts a cork in punny bottles after Dom Perignon complaint
CTV
The self-described scoundrels of Okanagan wine country have pulled one of their most popular sparkling wines after a warning from one of the world’s most famous and prestigious producers, Dom Perignon.
The self-described scoundrels of Okanagan wine country have pulled one of their most popular sparkling wines after a warning from one of the world’s most famous and prestigious producers, Dom Perignon.
The cheekily-named “Dom and Dommerer” bottles produced by Crown and Thieves winery are now recalled and boxed up in a warehouse because the label sports the same three-pointed shield silhouette as the distinctive French champagne.
“I was walking in the vineyard one day and in the snow I saw these cute little footprints and it had a really neat shape,” said winemaker Jason Parkes. “And the team’s favourite movie is ‘Dumb and Dumber.’”
But when he got a cease and desist letter from the lawyers for the legendary French producer, he knew the light-hearted joke with its duck-foot label had fizzled out.
“I didn't think we'd get away with it for six months, and it's been longer than that,” he said. “They're actually a very, very classy company, all kidding aside, and they’ve been very kind and I think they've seen some of the humour.”
Parkes, who fronts a punk band in his downtime, eschews the many awards his wines have garnered and continues to grow his offerings with a cidery, a BBQ-themed restaurant, and multiple wine brands.
He’s glad he diversified considering that he wrote off this year’s grape harvest, having seen how small and questionable it would be after a cold snap that has decimated the entire industry. That means he’s under extra pressure to re-brand and re-label the Dom and Dommerer bottles and get them back on the market.