Nike permanently ends Hockey Canada sponsorship amid sex assault scandal
Global News
Nike has permanently ended its sponsorship of Hockey Canada as the national sports body continues to deal with the fallout over its handling of alleged sexual assaults.
Nike has permanently ended its sponsorship of Hockey Canada as the national sports body continues to deal with the fallout over its handling of alleged sexual assaults.
A spokesperson with the international sportswear brand told Global News in a statement Monday it had dropped ties with the organization.
Nike had put its sponsorship with Hockey Canada on pause in October, joining several companies that have ended sponsorship ties as reports surfaced about the organization and how it dealt with past sexual assault allegations.
Scandal surrounded Hockey Canada last fall when media reports surfaced the organization had paid out a substantial legal settlement after allegations eight members of its 2018 men’s world junior team sexually assaulted a woman.
The organization’s leadership resisted calls for change, and eventually resigned as pressure from sponsors and the public mounted.
“Nike is no longer a sponsor of Hockey Canada,” the spokesperson told Global News.
“We will continue to provide on-ice product for Hockey Canada athletes as part of our partnership with the International Ice Hockey Federation, but our individual partnership with the federation has ended.”
Hockey Canada had said previously that Nike was one of four premier marketing partners, and had been in that role since 1999.
On Tuesday, Prairie Harm Reduction announced it would stay open 24/7 for the next week to offer people a warm safe place until the city’s plan took effect.
The competition watchdog said Wednesday that the ongoing investigation into the Canadian furniture retailers looks at three kinds of marketing practices.
The $7.28 billion budget unveiled by Montreal Mayor Valérie Plante includes a promise to increase the city's housing department budget by $100 million over the next three years.
The union representing port supervisors in British Columbia is challenging the legal and constitutional authority of the federal labour minister to order them back to work.
Randy Boissonnault is out of Prime Minister Justin Trudeau’s federal cabinet after months of controversy surrounding his former business.
A volunteer group has donated $60,000 to KHSC’s KidsInclusive as it winds down after 119 years, ensuring support for children’s care over the next five years.
Queen’s University will install North America’s first carbon-sequestering field turf at Nixon Field, enhancing sustainability while supporting sports and research.
Gerry Lichty, North Frontenac mayor, was elected 2025 Frontenac County warden. He aims to tackle rural challenges, with Bill Saunders as deputy warden.
Quebec Premier François Legault says the Sûreté du Québec, the province's police force, will 'conduct visual investigations at the borders.'
When people pass by the white-pillared Beaverbrook Art Gallery starting this weekend, they will be greeted by one of Fredericton's most famous sculptures.
The Toronto Santa Clause Parade faces financial challenges but, with public and government support, they are working hard to secure its future and keep the magic alive.