New Ads Pitch Biden’s Biggest Accomplishment To Voters In 2 Key Swing States

A climate group is running 30-second spots in Michigan and Wisconsin promoting the Inflation Reduction Act.

When reminded about it, 7 in 10 Americans say in polls that they support President Joe Biden’s landmark climate and social spending law, the Inflation Reduction Act. But only about half of the country has ever heard “a lot” or even “some” about it.

A new $1.4 million advertising campaign in Michigan and Wisconsin aims to change that for voters in the two key battleground states.

TV spots set to air over the next three weeks on local channels in Milwaukee and in Michigan’s Grand Rapids and Flint areas pitch the Biden administration’s legislative cornerstone as the spark for a new manufacturing boom in a region long devastated by outsourcing.

Passed without a single Republican vote in 2022, the law pumped hundreds of billions of dollars ― by some projections, potentially trillions ― in the form of federal tax credits and subsidies into building out a domestic economy for green energy and competing directly with China. The legislation spurred what may be the dawn of a manufacturing renaissance in the U.S.: With hundreds of clean energy projects and factories to make electric car batteries and solar panels announced since Biden signed the law, federal data shows that manufacturers’ spending on construction has doubled and the U.S. has added nearly 1 million new manufacturing jobs.

So far, Republican-dominated states have reaped the biggest benefits, yet even Georgia Gov. Brian Kemp ― a Republican whose state has become a magnet for federally backed green-energy investments ― said as recently as March that former President Donald Trump, the presumptive GOP presidential nominee, would “be better than Joe Biden.”