"My Apologies...": Elon Musk Takes Swipe At Former Twitter Ads Head

Twitter's former ads head tweeted that Elon Musk has "no idea what the f*** he's talking about" after Mr Musk explained how Twitter's working to make ads more relevant for users.

Elon Musk has hit back at former Twitter ads head Bruce Falck for saying that the Twitter CEO has no idea of what he is speaking about. It all started when Mr Falck criticised Mr Musk's apologetic message to Twitter users for showing them commercials. "Sorry for showing you so many irrelevant & annoying ads on Twitter," Mr Musk tweeted. In response, Mr Falck said, "As the former lead for Ads at Twitter, I can confidently say this man has no idea wtf he's talking about." My apologies, you must be a genius, which is why Twitter has the worst ad relevance on Earth.Almost nobody buys anything on Twitter, but almost everyone on Instagram does.That is being fixed.

This exchange provoked a response from Mr Musk, who fired back with a sarcastic reply. "My apologies, you must be a genius, which is why Twitter has the worst ad relevance on Earth. Almost nobody buys anything on Twitter, but almost everyone on Instagram does. That is being fixed," the Twitter chief wrote. 

Notably, Mr Musk has previously announced that a higher-priced subscription to the microblogging platform with no ads will be available in the coming weeks.