Lionel Messi Has Brought 'Transformational Year' For MLS Says Don Garber
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Major League Soccer commissioner Don Garber says his league has enjoyed a "transformational year" crediting the arrival of Lionel Messi
Major League Soccer commissioner Don Garber says his league has enjoyed a "transformational year" crediting the arrival of Lionel Messi and the broadcast deal with Apple TV for unprecedented interest. But while he said North America would become the "epicenter" of the game with the World Cup, Copa America and FIFA Club World Cup all coming to the region, Garber acknowledged squeezing in all the club and country competitions was a headache. In his annual "state of the league" address ahead of Saturday's MLS Cup final between Columbus Crew and Los Angeles FC, Garber said MLS was trending upwards in all key areas.
"Lionel Messi had many options for the next chapter of his iconic soccer career. The magnitude of his decision to join MLS cannot be over-stated," Garber said.
"A World Cup champion, an eight-time Ballon d'Or winner is playing in our league. We're not just part of the global conversation of sports but one of the biggest stories in the world, certainly one of the biggest stories this summer," added Garber.
Messi's arrival early in a new 10-year global streaming deal with Apple TV meant "more fans watch MLS games here and around the world than ever before" said Garber, without revealing overall audience figures from Apple.
MLS has also seen rising numbers of fans in stadiums across the country with the derby between Los Angeles FC and Los Angeles Galaxy attracting a league record 82,110 to the Rose Bowl on July 4.