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Linda Yaccarino Takes Charge As Twitter CEO And Her 1st Move Was...

Linda Yaccarino Takes Charge As Twitter CEO And Her 1st Move Was...

NDTV
Monday, June 05, 2023 10:06:09 AM UTC

Linda Yaccarino earlier said that she has been inspired by owner Elon Musk's vision to create a brighter future and is excited to help to transform the social media platform.

Linda Yaccarino, former NBCUniversal executive, has formally joined as the Twitter's new CEO today. Ms Yaccarino updated bio on her LinkedIn profile as well.

Previously with NBCUniversal as head of advertising, Ms Yaccarino had earlier said that she has been inspired by owner Elon Musk's vision to create a brighter future and is excited to help to transform the social media platform.

"I've long been inspired by [Musk's] vision to create a brighter future. I'm excited to help bring this vision to Twitter and transform this business together!" Yaccarino tweeted.

Since Musk acquired Twitter, advertisers have fled the platform, worried that their ads could appear next to inappropriate content after the company lost nearly 80% of staff. Musk earlier this year acknowledged that Twitter had suffered a massive decline in ad revenue.

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