Kareena Kapoor's Iconic Look Takes The Internet By Storm. But What Is It?
NDTV
Born on Instagram Reels in India, the trend has exploded worldwide. People from all corners of the globe are participating in it.
Bollywood superstar Kareena Kapoor is once again back in the spotlight, not for a new film but for a resurgence of one of her iconic looks from the 2001 movie "Asoka." This elaborate bridal style has become the hottest trend on social media, inspiring a global phenomenon called the "Asoka Trend."
Kapoor's enduring presence and ability to reinvent herself have solidified her stardom in India. The "Asoka Trend" is a testament to her lasting influence on global film culture.
The trend features dramatic makeup inspired by South Asian bridal styles. Think bold colours, intricate jewellery, and glamorous details, all reminiscent of the elaborate costumes seen in the film. But it's not just the look that's capturing attention. Creators on social media are taking it a step further by filming themselves applying the makeup in sped-up, edited videos while lip-syncing to the song "San Sanana" from "Asoka."
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