Kamala Harris is doing more press interviews, if you look closely

For several weeks after Kamala Harris became the Democratic nominee for president, media observers and critics questioned her decision to remain inaccessible to the press. Some Donald Trump allies assailed the vice president as incapable of getting through an interview.

For several weeks after Kamala Harris became the Democratic nominee for president, media observers and critics questioned her decision to remain inaccessible to the press. Some Donald Trump allies assailed the vice president as incapable of getting through an interview. Half a dozen interviews later, her media strategy is taking shape, even if viewers in New York and Washington might not be seeing it. In recent days, Harris has granted sit-downs to local media outlets and fielded questions in unconventional forums to target crucial swing state and minority voters. Her running mate Tim Walz is doing the same. Earlier this week, Harris parried tough questions from the National Association of Black Journalists and taped an appearance with Stephanie “Chiquibaby” Himonidis, a popular Spanish-language radio host and podcaster. On Thursday, she will participate in a live-streamed event with supporters hosted by Oprah Winfrey. Harris is doing a little bit of this, a little bit of that – emphasis on “little.” The media’s access to Harris is still limited, and journalists always want more. Harris’ aides say they’re implementing a strategy that reflects how the media world works in 2024. Ian Sams, a spokesman for Harris, said “she does a steady dose of media engagements because she believes speaking to a broad array of voters where they consume their news and information is important. It’s how you reach people where they are.” To that end, the campaign also regularly creates original content for social media platforms as well.