Is Twitter Elon Musk’s business or ‘pet project’? How the platform could change
Global News
Elon Musk has kept many of his plans for Twitter close to the chest, but experts say the self-described 'free speech absolutist' will likely make lasting changes to the platform.
Twitter users, tech analysts and Canadian officials are all waiting to see what changes the world’s richest man will make to the platform after Elon Musk’s US$44-billion takeover bid was approved by the company’s board Monday.
Within Twitter itself, there is an air of mystery over plans for the platform.
“We cannot speculate — I cannot speculate — on what Elon Musk is proposing or what changes he might make,” Michele Austin, Twitter’s director of public policy in the U.S. and Canada, told a parliamentary committee on Tuesday.
Musk has floated a few ideas for improving the platform on, where else, Twitter itself.
His musings range from editable tweets to pledging to “defeat the spam bots,” but many observers are focusing on his devotion to making Twitter into a haven for “free speech” as one of the biggest forces for change at the San Francisco-based company.
Experts say whatever changes Musk has in mind for Twitter could be swift and sweeping, and will play a major role in determining the company’s quality as a platform and longevity as a business.
Daniel Tsai, a business, law and technology professor at University of Toronto, tells Global News “we could see immediate changes” after the deal passes shareholder approval and regulatory hurdles.
“Musk has the potential of cleaning up Twitter, making it a better space, or he has the potential of going the other way, which is letting it be a free-wheeling forum.”