How discards get a new avatar in Bengaluru
The Hindu
These entrepreneurs in Bengaluru transform tyre tubing and discarded wood, scraps of paper and cloth, into objects of beauty and functionality
One man’s trash is another’s treasure. The minds behind A Gentle Light and The Second Life, both based out of Bengaluru, share how their passion to reduce, reuse and recycle has become their work story:
Sometimes opportunity comes knocking when you are looking for a chance to make a change. Raahul Khadaliya, founder of The Second Life says this initiative started as an exercise for building an experimental brand in 2012. “At the time ‘sustainability’ was yet to become a strategy, a lifestyle choice. I wasn’t getting any flexibility from clients in this aspect, so I started my own brand,” says the consultant designer.
It was at a craft cluster in Hubli that Raahul saw block printers using newspapers as border markers when partial prints were required. Once the fabric was printed, the newspapers were discarded, but they still retained the dye and block print design. “We retained the same NGO to continue printing on newspapers and we started to upcycle them as gift wraps, paper bags and other products.”
“I had also heard how traditional printers in Rajasthan, Kutch and Gujarat, forced out of work, were performing the last rites for their woodcut printing blocks. Some blocks were around 400-years-old, passed down for generations, but for the artisans selling those blocks was unthinkable. Our idea of working with waste and creating opportunities for the community took off from there and that is how the philosophy of The Second Life took shape.”
According to Raahul, the NGO that creates their paper-based products employs the differently-abled and it uses water-based pigments and organic material. “There are a lot of variations when you talk about upcycling and recycling. Upcycling, in the truest sense of the word, is the use of the material as it is without destroying its original form. We did exactly this with newspapers; they are highly versatile and make for great packaging and insulation material.“
In a couple of years, Raahul and his team began exploring and experimenting with material that was affordable and realised tyre tubing could be repurposed as a substitute for leather. “Since tyres are black, we use recycled PVC felt to give the colour of our products. Our aim is to create products that are utility and functionality oriented so they will not get discarded and makes the impact it was supposed to create.”
Today, The Second Life specialises in fashion accessories, stationery and thoughtful gifting ideas. On The Second Life site, each product comes with a note to help visitors understand the concept of upcycling. For more details log on to www.thesecondlife.co/
