Himachal Hotel Association Announces 50% Discount Post Monsoon Fury
NDTV
The state government had safely evacuated about 75,000 tourists from different parts of the state recently.
With Himachal Pradesh's hotel occupancy rate at almost zero per cent after the recent monsoon fury, the hotel association has announced a 50 per cent discount on room tariffs to woo back tourists and a minister said it was "safe" to travel to the state now.
The tourism industry was recovering after the COVID-19 pandemic and recorded one crore six thousand tourist footfalls in the first half of 2023, but the havoc wreaked by heavy rains and floods during the month of July resulted in negligible tourist footfall and thousands of bookings were cancelled.
The monsoon is a lean tourist season and occupancy rate falls to 30 to 40 per cent but this time hotels are empty. Not only private hotels are offering huge discounts, the Himachal Pradesh Tourism Development Corporation has also announced a 50 per cent discount on room rents till September 15.
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