Ford to bring Mustang back to Le Mans under company rebranding
CTV
Ford has planned a return to the 24 Hours of Le Mans with its iconic Mustang muscle car next year under a massive rebranding of Ford Performance aimed at bringing the automotive manufacturer "into the racing business."
Ford has planned a return to the 24 Hours of Le Mans with its iconic Mustang muscle car next year under a massive rebranding of Ford Performance aimed at bringing the automotive manufacturer "into the racing business."
The Friday unveiling of the new Mustang Dark Horse-based race car follows Ford's announcement in February that it will return to Formula One in 2026 in partnership with reigning world champion Red Bull.
The Mustang will enter the GT3 category next year with at least two cars in both IMSA and the World Endurance Championship, and is hopeful to earn an invitation to next year's 24 Hours of Le Mans. The IMSA entries will be a factory Ford Performance program run by Multimatic, and a customer program in WEC with Proton Competition.
Ford CEO Jim Farley told The Associated Press the Mustang will be available to compete in various GT3 series across the globe to customer teams. But more important, Farley said, is the overall rebranding of Ford Performance -- done by renowned motorsports designer Troy Lee -- that is aimed at making Ford a lifestyle brand with a sporting mindset.
"It's kind of like the company finding its own, and rediscovering its icons, and doubling down on them," Farley told the AP. "And then this motorsports activity is getting serious about connecting enthusiast customers with those rediscovered icons. It's a big switch for the company -- this is really about building strong, iconic vehicles with enthusiasts at the center of our marketing."
Ford last competed in sports car racing in 2019 as part of a three-year program with Chip Ganassi Racing. The team scored the class win at Le Mans in 2016 in a targeted performance aimed to celebrate the 50th anniversary of Ford snapping Ferrari's six-year winning streak.
Ford on Friday displayed a Mustang with a Lee-designed livery that showcased the cleaner, simplified look that will soon be featured on all its racing vehicles. The traditional blue oval with Ford Performance in white lettering underneath will now be branded simply FP.
Northvolt AB has filed for bankruptcy protection in the United States, but said the move will not jeopardize the manufacturer's planned electric vehicle battery plant in Quebec — though hundreds of millions of taxpayer dollars invested in the parent company could be lost.
A popular series of Murphy beds that had been sold online is under a recall in Canada and the U.S. after several reported instances of the furniture detaching from walls.
Even though sales of electric vehicles aren't growing as fast as in past years and President-elect Donald Trump may ditch tax credits for EV buyers, automakers are moving ahead with new models that should appeal to mainstream buyers.
Countries of the world took turns rejecting a new but vague draft text released early Thursday which attempts to form the spine of any deal reached at United Nations climate talks on money for developing countries to transition to clean energy and adapt to climate change.
The Canadian Space Agency (CSA) is inviting Canadians to choose the name of the first Canadian Lunar Rover.
A Dallas anesthesiologist was sentenced Wednesday to 190 years in prison for injecting a nerve-blocking agent and other drugs into bags of intravenous fluid at a surgical center where he worked, leading to the death of a coworker and causing cardiac emergencies for several patients.
CTVNews.ca wants to hear from digital nomads who have taken up location-independent jobs and can work from anywhere with an internet connection.
In Canada a car is stolen every six minutes, though some vehicles are more sought after than others.
A major storm swept across the northwest U.S., battering the region with strong winds and rain, causing widespread power outages and downing trees that killed at least one person.
SpaceX on Tuesday launched another Starship rocket, but passed up catching the booster with giant mechanical arms.
Caring for a senior pet is no walk in the park, especially when the pet can't walk at all. A Colorado woman was shocked to find her dog's wheelchair missing from the porch Tuesday morning