
Feeding a Super Bowl party will cost about the same this year, unless you try to be healthy
CNN
Celebrating football’s biggest game can bring big appetites. Buying Super Bowl fixings this year will cost about the same as last year, but the prices of individual products may seesaw, according to a Wells Fargo report.
Celebrating football’s biggest game can bring big appetites. Buying Super Bowl fixings this year will cost about the same as last year, but the prices of individual products may seesaw, according to a Wells Fargo report. This year, store-bought Super Bowl snacks will cost just 0.1% more than last year, according to Wells Fargo’s analysis of Nielsen data. Food and drinks for 10 people, including chips, guacamole, beer and chicken wings, will cost about $139, just 10 cents more than last year’s price. “Consumers are faced with the new challenge of becoming ‘food fluent’ given ongoing price fluctuation,” the report said. Grocery store prices are up 1.8% year-over-year, according to December’s Consumer Price Index. The price of chicken wings, one of the most popular game-day items, rose by 7.2% amid growing demand, according to the report. “We’ve certainly seen restaurants and fast-food restaurants dedicated to chicken wings,” said Robin Wenzel, group head of the Wells Fargo Agri-Food Institute and co-author of the report. On the other hand, another Super Bowl-friendly protein is becoming more affordable this year: Frozen shrimp is down 4% compared to last year, according to Wells Fargo. But shrimp is still two-and-a-half times more expensive than chicken wings.

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