Everest Climber Joins Congress, Dropped As Ambassador By Madhya Pradesh
NDTV
Megha Parmar joined the Congress on May 9. The next day, she was removed as brand ambassador of the state's "Beti Bachao Beti Padhao" campaign. Yesterday, she was dropped as brand ambassador of Sanchi by the state's Cooperative Dairy Federation.
Everest climber Megha Parmar's career as brand ambassador has taken a direct hit after her decision to join the Congress and address its senior leader Kamal Nath as the "future Chief Minister".
Ms Parmar had joined the Congress on May 9. The next day, she was removed as brand ambassador of the state's "Beti Bachao Beti Padhao" (Save the girl child, educate her) campaign. Yesterday, she was dropped as brand ambassador of Sanchi by the state's Cooperative Dairy Federation.
NDTV is in possession of the letter date May 15, signed by the Federation's Deputy General Manager (Marketing). The letter says the August 2022 contract, which assigned Ms Parmar the role of brand ambassador of Sanchi, is being terminated.
On May 10, the state's Women and Child Development Department had issued an order to relieve all previous brand ambassadors/gender champions of the "Beti Bachao Beti Padhao" scheme, including Megha Parmar.